Target Recently Announced New Grocery Brand: Good & Gather

If you’re looking for another reason to love Target, we’ve got one– Good & Gather.

The retailer recently announced the in-house brand saying shoppers can expect 650 new products in-store by September 15. The brand will eventually have 2,000-plus items available by the end of 2020.

According to a press release, “The idea behind Good & Gather is great food—from dairy and produce to ready-made pastas, meats and more—made for real life. It’s all the good stuff you love without artificial flavors, synthetic colors, artificial sweeteners and high fructose corn syrup. Plus, there are plenty of everyday staples like milk, eggs and other favorites that never have those ingredients anyway.”

Over time, Good & Gather will phase out Target’s existing Archer Farms and Simply Balanced food brands. But, don’t worry– most of those products will be available under the new brand.

Target has also said, via press release, “The introduction of Good & Gather reinforces Target’s commitment to making it easy for guests to discover the joy of food. The new owned brand launch builds on the company’s investments in its Food & Beverage business to enhance in-store presentation and assortment, increase product reliability and expand fulfillment options, such as same-day delivery. “

18 Notable Slogans From Your Favorite Retailers


Have you ever run into someone at your neighborhood grocery store and been asked the question, “hey, how are you?” and instead of answering like a regular person, you say something like, “just saving money and living better?” If so, you may suffer from retailer slogan disorder. It’s something that is completely made up, but totally in our brains at all times.

So, in case you’re wondering what your favorite retail store’s most notable/recent slogan is, you’ve come to the right place.

18 Notable Slogans From Your Favorite Retailers:

  1. Albertson’s: Good thing are just around the corner.
  2. Big Lots: Brand names. Closeout prices.
  3. Costco: Simplifying home and life.
  4. Dillard’s: The style of your life.
  5. Dollar General: Save time, save money, everyday.
  6. Family Dollar: My family. My Family Dollar.
  7. Kohl’s: Expect great things.
  8. Kroger: Right store, right price.
  9. Macy’s: Way to shop!
  10. Nordstrom: Reinvent yourself.
  11. PetSmart: Where pets are family.
  12. Publix: Affording the essentials is essential.
  13. Rite Aid: With us, it’s personal.
  14. Safeway: Ingredients for life.
  15. Target: Expect more. Pay less.
  16. Walmart: Save money. Live better.
  17. Winn-Dixie: Getting better all the time.
  18. Whole Foods Market: Whole Foods, whole people, whole planet.